Announcements

Special Section on Research on Consumer Evaluation of Mobile Applications

2021-11-18

The Australasian Journal of Information Systems (AJIS) has just published a
Special Section on Research on Consumer Evaluation of Mobile Applications
as part of the Information Systems Development section
with the following editorial and four articles:

Editorial for the Special Section on Research on consumer evaluation of mobile applications: Does interactivity matter?
Amit Shankar, Charles Jebarajakirthy, Pooja Kumari

What’s behind a scratch card? Designing a mobile application using gamification to study customer loyalty: An experimental approach
Abhishek Behl, Vijay Pereira

Why have consumers opposed, postponed, and rejected innovations during a pandemic?
A study of mobile payment innovations
Shalini Talwar, Manish Talwar, Puneet Kaur, Gurmeet Singh, Amandeep Dhir

Interactive app-based services: Recovery evaluations and the mediating role of satisfaction
in the relationship between customer-brand engagement and electronic word of mouth
Radhakrishna Bhimavarapu, Pankaj Kumar Mohanty, Anitha Acharya, Manish Gupta

Does gamified interaction build a strong consumer-brand connection? A study of mobile applications
Deepak Sangroya, Rambalak Yadav, Yatish Joshi

Read more about Special Section on Research on Consumer Evaluation of Mobile Applications

Current Issue

Vol 25 (2021)
Published: 2021-02-18

Research on Indigenous use of Information and Communication Technologies

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