Roy, Sanjit K., Gaganpreet Singh, and Saadia Shabnam. “Modelling Customer Engagement Behaviour in Smart Retailing: Modelling Customer Engagement Behaviour”. Australasian Journal of Information Systems 250 (June 22, 2021). Accessed September 24, 2022. https://journal.acs.org.au/index.php/ajis/article/view/2967.